Key Phases of Event Management
- Definition of the objective: To be clear what it is that we want to achieve with the event management, to which it is directed, what benefits we expect it to generate is essential to be able to define how the event will be, to make decisions and to know how many resources we will destine. Once the event has taken place, the clear definition of objectives will allow us to take stock to see if we have been able to fulfill them.
- Planning: This is the key aspect since for an organization of events the organization and planning is fundamental. The better we have it organized and do not leave any loose end, we have more guarantees that the event comes out as we have defined. Once the date of the event is defined, it is critical to define all phases of the organization, to weigh its importance and to do a retro-timing. We will have to play in each of them to ensure that the day of the event everything will be ready.
- Budget: Depending on the type of event management, the budget phase will be done together with the definition of objectives or at a later stage. But in any case this is also a key point. It is necessary to make a relation of all the expenses that will suppose the event as well as to be clear how it is going to finance. In case of having sponsors, we will have to contact them and involve them in the project. Once the event management and execution of the project is implemented, it is necessary to monitor it.
- Organization: In the same way that event management is a key; the organization is also a fundamental piece. It is necessary to make a list with all the actions that have to be carried out and to make a schedule to make sure that all the deadlines are fulfilled. On the other hand, it is also important to define the people responsible for each of the actions.
- Monitoring and coordination: Performing a good control and supervision is what will help us to carry out the actions as they have been defined, within the correct deadlines and allow us to correct any deviation in time. It is important that all the people involved in the event know the action plan and the schedule perfectly.

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